Did the Tank Day controversy affect Starbucks Korea app installations too?

Question

## Yes, Starbucks Korea’s app installations also fell during the Tank Day backlash.

Accepted Answer

The controversy did not only hurt sales at Starbucks Korea stores; it also coincided with a drop in new app installations. New installs fell 23.6% week-on-week, from 48,441 to 36,994, and the app slipped from second to fifth place among food and beverage brand apps for new downloads.

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Did the Tank Day controversy affect Starbucks Korea app installations too?

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