How do seasonal politicians play on racial sentiments?

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Seasonal Politicians Exploit Racial and Religious Sentiments During Election Periods

Umno vice-president Datuk Seri Hishammuddin Hussein has cautioned voters against what he terms "seasonal politicians" from the Opposition, asserting that these figures emerge primarily during general election periods with a destructive agenda. He claims these politicians foster public doubt through false promises and lies, and are particularly known to exploit racial and religious sentiments among voters. Hishammuddin highlighted that while the Barisan Nasional (BN) is committed to its long-term struggle and unity, it is easier to sow hatred than to achieve a multiracial and multicultural spirit.
Tactics of "Seasonal Politicians"

Hishammuddin's remarks suggest that "seasonal politicians" employ tactics aimed at dividing the electorate by playing on existing racial and religious sensitivities. These politicians are described as inconsistent, appearing only during election cycles to manipulate public opinion. Their strategy involves fomenting doubts and making false promises, which can appeal to specific demographic groups by leveraging ingrained sentiments. This approach contrasts with the BN's stated commitment to a continuous struggle for unity, as exemplified by Hishammuddin's 15-year commitment to his Sembrong constituency.
Historical Context of Racial and Religious Sentiments in Malaysian Politics

The manipulation of racial and religious sentiments has been a recurring theme in Malaysian political discourse. The country's multiracial and multicultural fabric, while a source of strength, also presents a complex landscape where these sentiments can be easily ignited. Achieving national unity requires sustained effort, as it is inherently more challenging than exacerbating divisions. The historical context suggests that appeals to race and religion can be potent tools for political mobilisation, particularly when directed at specific voter bases during critical election periods.
Barisan Nasional's Stance on Unity

In contrast to the alleged tactics of opposition politicians, Hishammuddin emphasised the Barisan Nasional's (BN) long-standing commitment to fostering unity among Malaysians. He stressed that building a strong bond among races is not an instantaneous process and urged voters not to be swayed by parties seeking to dismantle this unity. Hishammuddin pointed to his own record in Sembrong, where BN has served the people for 15 years, as an example of sustained commitment. The launch of the Sembrong BN election machinery, which included leaders from MCA and MIC, further underscored this message of multiracial cooperation within the coalition.

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How do seasonal politicians play on racial sentiments?

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