How does Ramanan differentiate genuine vs. fabricated social media support?

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Ramanan Distinguishes Genuine Social Media Presence from Fabricated Support

Datuk R. Ramanan views social media support as a potentially unreliable indicator of genuine popularity, differentiating between authentic online engagement and orchestrated campaigns. He asserts that the true measure of support lies in the message delivered directly to voters on the ground, rather than the quantity of social media interactions. Ramanan believes that online popularity can be easily manufactured and does not necessarily translate into real-world backing, making it an inadequate gauge for electoral success.
Importance of On-the-Ground Messaging

Ramanan emphasizes that his focus is on conveying his message to constituents, irrespective of whether public commentary about him is positive or negative. He stated that the core of his campaign revolves around communicating directly with voters about the solutions he plans to implement. This approach prioritizes substantive engagement over the superficial metrics often associated with social media fame.
Social Media as a Potentially Misleading Metric

He articulated that while a genuine social media presence holds value, fabricated or orchestrated online support does not accurately reflect actual popularity or voter backing. Ramanan suggested that such manufactured presence can mislead the public, citing an example of a political opponent whose perceived popularity online did not align with actual electoral results in previous contests. He believes that online personas can be crafted to create a false impression of widespread support.
Focus on Delivered Solutions Over Popularity Contests

Ramanan indicated that he is not participating in a popularity contest, nor is he aiming for a higher office like prime minister. Instead, his objective is to serve as the Member of Parliament for Sungai Buloh. He believes his strategy of presenting practical solutions, as outlined in his manifesto titled "Solutions," will resonate with voters and secure the necessary support for victory, rather than chasing online accolades.

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How does Ramanan differentiate genuine vs. fabricated social media support?

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