How has Fama facilitated the export of Sri Aman rambutans?

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Fama's Role in Facilitating Sri Aman Rambutan Exports

The Federal Agricultural Marketing Authority (Fama) has played a significant role in facilitating the export of Sri Aman's 'Anak Sekolah' (R191) rambutan variety by managing marketing, regulation, and promotion, thereby opening up international markets. This involvement began in 2008, assisting residents of three longhouses—Rumah Helary Nyelam, Rumah Nimong Empelanjau, and Rumah Sepitson—in Sri Aman. Fama's mandate includes supervising, coordinating, regulating, and promoting the marketing of agricultural produce, encompassing both import and export activities.
Establishing International Market Access

The 'Anak Sekolah' rambutan variety, cultivated across 48 hectares by the three longhouses, first entered the international market in 2015. Fama's promotional efforts and export coordination led to significant shipments in subsequent years. In 2015, 800 kg were exported to Dubai and 900 kg to the Netherlands. The following year, in 2016, 700 kg were sent to China. This particular variety has demonstrated strong demand in Europe, often experiencing high interest in the pre-Christmas period.
Diversifying Market Reach

Beyond international destinations, Fama has also established a robust domestic distribution network for the Sri Aman rambutans. The authority supplies approximately three tonnes of the fruit to Peninsular Malaysia three times a week, on Mondays, Wednesdays, and Thursdays. Additionally, shipments are made from Sri Aman to other Malaysian regions, including Miri, Bintulu, and Sabah, ensuring a broad market presence.
Supporting Production Standards and Volumes

Fama's support extends to ensuring the quality and consistency of the rambutan produce. By 2018, two of the involved longhouses, Rumah Nimong and Rumah Sepitson, had already achieved Malaysian Good Agricultural Practices (MyGAP) certification, a standard crucial for penetrating international markets. Rumah Helary was also slated to acquire this certification in the same year. Between 2008 and 2016, Fama Sarawak purchased a total of 250,587 kg of the 'Anak Sekolah' variety rambutan from Sri Aman for marketing purposes, underscoring the scale of Fama's engagement with this specific produce.

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How has Fama facilitated the export of Sri Aman rambutans?

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