How has Vision International expanded its SCM services beyond apparel?

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Vision International Holdings Limited has broadened its supply chain management services into new sectors, including food products, cinema, and sports, by developing new functionalities and forming strategic partnerships.

Vision International Holdings Limited has significantly expanded its supply chain management (SCM) services beyond its traditional apparel focus. This strategic diversification involves leveraging new anti-counterfeit, traceability, and marketing functions within its SCM offerings. The company has successfully applied these enhanced SCM services to industries such as food products, cinema scenarios, and, notably, sports-related scenarios, indicating a broad ambition to penetrate diverse market segments.
Development of New SCM Functions

The Group has proactively invested in enhancing the capabilities of its SCM services. Key developments include the integration of new anti-counterfeit technologies, robust traceability systems, and advanced marketing functions. These additions aim to increase the overall competitiveness and value proposition of Vision International's SCM solutions, making them applicable to a wider range of product types and industry needs beyond just garments.
Entry into Sports Industry Partnerships

In the sports sector, Vision International has established several strategic cooperation agreements to drive this expansion. Notably, the company has entered into a framework agreement with Camping Club Network Technology Company Limited to provide innovative SCM and digital marketing solutions for sports events and related products over a three-year period. Further collaborations include agreements with Forest Sports Entertainment (Beijing) and Gansu Walker Sports Management Company Limited, supporting initiatives like the 2024 Jiayuguan Great Wall Marathon.
Diversification into Other Industries

The expansion of Vision International's SCM services is not limited to sports. The company has explicitly stated its successful application of these enhanced services to other industries, including food products and cinema scenarios. This broad diversification strategy underscores the Group's intent to move beyond its apparel origins and establish a presence in multiple commercial domains.

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How has Vision International expanded its SCM services beyond apparel?

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