How is Louis Vuitton marking 130 years of its iconic Monogram?

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Louis Vuitton Marks 130 Years of Monogram with New Collection

Louis Vuitton is commemorating the 130th anniversary of its iconic Monogram, first created in 1896, by launching the "Monogram 130" collection. This special release focuses on a diverse range of small leather goods, including wallets and coin purses, that reinterpret the historic motif through various design lenses, blending heritage with contemporary aesthetics.
New Interpretations of the Monogram Motif

The collection introduces the Monogram Origine and Monogram Emblème lines, which offer fresh takes on the signature pattern. These lines feature the Monogram motif rendered in soft, pastel colour palettes and intricate jacquard weaves, providing a vintage-inspired yet modern update. This approach honours the brand's foundational design while adapting it for current tastes.
Inclusion of Beloved Silhouettes and Seasonal Themes

Classic wallet designs, such as the Victorine wallet and popular zip-around styles, are re-presented within the Monogram 130 collection, highlighting their enduring appeal. Furthermore, the anniversary celebration extends to seasonal themes, including the Rainbow collection with its ethereal colourways, Monogram Taigarama in vivid primary tones, and LV Resort and Nautical collections that evoke travel with striped canvas and Monogram Denim.
Pharrell Williams's Vision for Men's Small Leather Goods

Under the direction of Men's Creative Director Pharrell Williams, the Pre-Fall 2026 small leather goods showcase bold new expressions of the Monogram. This includes designs featuring Monogram Surplus camouflage and a pixelated Damoflage canvas. The Sport Capsule collection, inspired by athletic pursuits like football and skiing, also updates archival items such as the Multiple wallet with a fresh, energetic spirit.

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How is Louis Vuitton marking 130 years of its iconic Monogram?

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