How many accounts can users now follow daily on Twitter?

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Twitter Limits Daily Account Follows to 400 to Combat Spam

Twitter has reduced the maximum number of accounts a user can follow within a single day to 400, a decrease from the previous limit of 1,000. This measure was implemented by the platform specifically to address and combat the prevalence of spam activities on its service. The announcement of this change was communicated by the Twitter safety team through a public tweet.
Reduction in Follow Limit

The number of accounts that can be added to a user's following list in a 24-hour period has been significantly lowered. Previously, users were permitted to follow up to 1,000 accounts daily. The new cap now stands at 400 accounts per day.
Rationale for the Change

This adjustment is a direct response to the platform's ongoing efforts to mitigate spam. Twitter identified that certain user behaviours, characterized by rapid following and unfollowing of numerous accounts, are indicative of spam operations. These actions are often automated by software programs known as "bots," which aim to artificially inflate follower counts and subsequently disseminate marketing content or website links.
Definition of Spam on Twitter

Twitter's policy explicitly prohibits the use of its service for spam, which is defined as aggressive or bulk activity intended to disrupt the platform or user experience. The objective of such spam is typically to drive traffic or attention towards unrelated accounts, products, or services.
Factors Indicating Spam Activity

In determining whether an account is engaging in spam, Twitter considers several factors. A primary indicator is the act of following or unfollowing a large volume of accounts within a compressed timeframe. This behaviour is often employed by automated systems to manipulate visibility and engagement metrics.

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How many accounts can users now follow daily on Twitter?

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