How much did Starbucks Malaysia pledge for artists and Palestine relief?

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Starbucks Malaysia Pledges RM500,000 for Artists and Palestine Relief Efforts

Starbucks Malaysia has committed a total of RM500,000 to support local artists and provide aid for Palestine relief efforts through its ‘Starbucks Art For Good: The Bearista Art Project’. This initiative, launched in December 2023 to commemorate Starbucks Malaysia's 25th anniversary, allocated RM250,000 to participating artists and the remaining RM250,000 to Mercy Malaysia’s Palestine Relief Fund.
Support for Local Artists

A sum of RM250,000 was allocated to the over 60 Malaysian artists who participated in the project. These artists, including deaf, autistic, and emerging talents, designed 25 unique, life-sized ‘Bearista’ figures, transforming the Starbucks bear icon into artistic expressions. This allocation acknowledges their contributions and supports their ongoing creative journeys, fostering inclusivity within the arts community.
Contribution to Palestine Relief

The other half of the total pledge, RM250,000, was directed to Mercy Malaysia’s Palestine Relief Fund. This donation is intended to support sustainable development projects within Palestine, with a focus on critical areas such as health, water, sanitation, and hygiene (WASH), and livelihood programmes designed to benefit communities in need.
‘Bearista Art Project’ Initiative

The ‘Starbucks Art For Good: The Bearista Art Project’ was a year-long campaign that culminated in a grand finale at Pavilion Bukit Jalil from February 22 to 24. The project not only celebrated creativity but also highlighted Starbucks Malaysia's commitment to social impact. The initiative also featured the sale of ‘Mini-Bearista’ collectibles, inspired by the life-sized designs, with a portion of proceeds contributing to the fundraising efforts.
Malaysia Book of Records Recognition

During the project's finale, Starbucks Malaysia received recognition from the Malaysia Book of Records for the "Most ‘Bearista’ Art in a Community Project." This award underscores the campaign's success in engaging the community through artistic expression and its positive social impact, further solidifying the project's reach and significance.

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How much did Starbucks Malaysia pledge for artists and Palestine relief?

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