How much is the entire ABBA memorabilia collection expected to fetch?

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The entire ABBA memorabilia collection is expected to fetch approximately 830,000 kronor.

The Stockholms Auktionsverk anticipates that the sale of around 25,000 ABBA items, scheduled for August 10 and 11, will achieve a total of approximately 830,000 Swedish kronor, which is equivalent to about RM400,000. This extensive collection, known as "The ABBA Collection by Thomas Nordin," represents the largest assembly of items dedicated to the iconic Swedish pop group ever to be offered at auction. The items were amassed by Thomas Nordin, an ardent fan who began collecting from 1974, the year ABBA gained international fame by winning the Eurovision Song Contest with "Waterloo."
Two Rare, Unreleased Maxi Singles

Among the highlights of the auction are two maxi singles that ABBA recorded in Swedish but never released to the general public. One is "Hovas Vittne," created for their manager Stig Anderson's 50th birthday in 1981, with an estimated 200 copies in existence. The other is "Saang till Goerel," a song recorded for their record company assistant Goerel Hanser's 30th birthday in 1979, of which only about 50 copies were made.
Significant Opening Bid Prices for Rare Records

The two unreleased maxi singles carry substantial opening bid prices, reflecting their rarity. "Hovas Vittne" has an initial bid set at 25,000 kronor, while "Saang till Goerel" begins at 15,000 kronor. Auction curator Beata af Donner highlighted these two records as particularly outstanding within the broader collection.
A Comprehensive Fan-Curated Collection

The collection encompasses a wide array of objects gathered by Nordin since 1974. His acquisitions include unusual merchandise such as ABBA clogs produced exclusively for the American market, rare ABBA soaps and dolls, and an extensive compilation of clippings and books. Nordin, who was inspired to become a tailor by ABBA's flamboyant stage costumes, originally harboured a dream of opening his own ABBA museum.

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How much is the entire ABBA memorabilia collection expected to fetch?

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