How will Felicia Poh boost youth entrepreneurship in Penggaram?

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Felicia Poh's Strategy to Foster Youth Entrepreneurship in Penggaram

Felicia Poh plans to boost youth entrepreneurship in Penggaram by shifting the focus from seeking employment to fostering a spirit of enterprise, particularly within micro, small, and medium enterprises. This approach involves providing young individuals with comprehensive knowledge of government initiatives, including access to crucial financing and development programmes. Her strategy also emphasises strengthening industry collaborations for enhanced marketing and expanding training in critical digital skills like e-commerce and artificial intelligence.
Promoting an Entrepreneurial Mindset

Poh's primary objective is to cultivate a mindset among young people in Penggaram that prioritises entrepreneurship over traditional employment. This involves encouraging them to explore opportunities within the micro, small, and medium enterprise (SME) sector, which forms a significant part of the local economy. By promoting this shift, she aims to create a generation of job creators rather than solely job seekers.
Enhancing Access to Resources and Training

A key component of Poh's plan is to ensure young aspiring entrepreneurs are well-informed about and have access to existing government initiatives. This includes facilitating their understanding of and access to financing options and various entrepreneurship development programmes designed to support new businesses. Building confidence in pursuing business ventures is central to this effort.
Strengthening Industry Collaboration and Digital Skills

Poh intends to foster stronger partnerships with industry players to provide young entrepreneurs with practical support, especially in marketing. Furthermore, her vision includes expanding training programmes to equip them with advanced digital skills, focusing on areas such as e-commerce and artificial intelligence (AI). This will ensure they are competitive in a rapidly evolving digital marketplace.
Prioritising Youth Engagement and Volunteerism

Beyond direct business support, Poh aims to prioritise youth social activities. The goal is to encourage volunteerism and cultivate a generation that is not only economically active but also deeply engaged in contributing to society. This holistic approach seeks to build well-rounded, active, and committed young citizens.

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How will Felicia Poh boost youth entrepreneurship in Penggaram?

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