How will Pernas and Bubbles O2 promote franchising at the cycling event?

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Pernas and Bubbles O2 to Leverage Petronas Le Tour de Langkawi 2023 for Franchising Promotion

Perbadanan Nasional Berhad (Pernas) and Bubbles O2 Sdn Bhd are collaborating to promote the franchising industry by engaging with participants and visitors at the Petronas Le Tour de Langkawi 2023 (LTdL 2023). This initiative aims to foster entrepreneurial spirit and showcase franchising opportunities to a broad audience during the cycling event. The partnership involves a dedicated promotional effort that will interact with over a million spectators along the LTdL 2023 routes.
Bubbles O2 Cavalcade to Showcase Franchising System

As a sponsor of the LTdL 2023, Bubbles O2 Sdn Bhd will utilise its cavalcade to actively promote the franchising system. This promotional activity will provide guidance and support to individuals interested in entrepreneurship, covering crucial aspects such as financing, training, entrepreneur development, and equity investment. The goal is to empower the public to explore and venture into business opportunities through franchising.
Key Brands to Feature Franchising Opportunities

Three established brands—1901, Gloria Jean’s Coffees, and FTW Racing—will participate in the promotional activities. These brands will leverage the event to showcase their respective franchise models and connect with international cycling enthusiasts. This participation offers a direct platform for potential franchisees to learn about established business systems and market presence.
#CariPernas @ Reruai Bubbles O2 Initiative to Reach a Wide Audience

The collaboration is part of the #CariPernas @ Reruai Bubbles O2 initiative, specifically designed to maximise interaction with the anticipated audience of over a million spectators. This broad reach along the eight routes of LTdL 2023 provides a significant opportunity for Pernas and Bubbles O2 to disseminate information about franchising and encourage entrepreneurial ventures among a diverse group of attendees. The overall investment value for this programme amounts to RM1 million.

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How will Pernas and Bubbles O2 promote franchising at the cycling event?

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