Is the integrated Intel Arc B390 superior to an RTX 4050?

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The ASUS ExpertBook Ultra Features Integrated Intel Arc B390 Graphics, Which ASUS Claims Outperforms an NVIDIA RTX 4050 at a Lower Power Draw

ASUS has launched its ExpertBook Ultra, a new commercial flagship laptop designed for professionals. This device incorporates integrated Intel Arc B390 graphics. ASUS asserts that this integrated graphics solution offers superior performance compared to an NVIDIA RTX 4050 when operating at a 30W Thermal Design Power (TDP).
Performance Claims for Integrated Graphics

ASUS has stated that the Intel Arc B390 hardware integrated into the ExpertBook Ultra delivers a higher performance output than an NVIDIA RTX 4050. Crucially, this comparison is made specifically when the Intel Arc B390 operates at a 30W TDP, suggesting a more power-efficient advantage. This is part of ASUS's strategy to provide high-performance computing within a highly portable format for business users.
Technical Specifications Supporting Performance

The ExpertBook Ultra is powered by an Intel Core Ultra X7 Series 3 processor and utilises ASUS ExpertCool Pro thermal technology. This technology allows the device to maintain a 50W TDP, preventing performance throttling during demanding tasks. The system is further enhanced by PCIe Gen 5x4 storage and 9600 MT/s memory bandwidth, which are optimised for local AI data processing and aim to reduce latency.
Positioning and Availability in Malaysia

The ASUS ExpertBook Ultra was launched at the Next Enterprise Summit 2026 and is now available for the Malaysian and regional markets. Positioned as a premium asset for the evolving AI-centric business environment, ASUS describes it as the "absolute pinnacle of ASUS engineering" and a definitive answer to the future of work. The collaboration with Intel aims to bring advanced AI-driven productivity to the modern workforce.

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Is the integrated Intel Arc B390 superior to an RTX 4050?

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