What are the risks of impersonation Meta Verified aims to mitigate?

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Meta Verified Aims to Mitigate Impersonation Risks Through Account Verification

Meta Verified is designed to offer enhanced protection against impersonation by requiring users to verify their accounts using a government-issued identification. This process aims to confirm the authenticity of an account and distinguish it from fraudulent ones. While the direct risks are not elaborated upon, the service's core function is to provide a verifiable identity marker, a blue badge, which helps users identify legitimate accounts.
Verification Process Requires Government ID

To subscribe to Meta Verified, users must submit a government-issued ID that matches the name and photo on their Facebook or Instagram profile. This step is crucial for establishing a verifiable identity for the account. The service will then display a blue badge on the verified profile, signifying that the account has undergone this identity confirmation process.
Enhanced Protection Against Impersonation

The subscription service includes "extra protection against impersonation." This suggests that Meta is addressing the common issue of fake accounts being created to deceive or mislead users. By verifying real identities, Meta Verified seeks to make it more difficult for malicious actors to create fraudulent accounts that mimic legitimate users or public figures.
Subscription Model for Creator Services

Meta Verified is being tested as a monthly subscription service, priced at US$11.99 per month for web access and US$14.99 per month for iOS and Android. Beyond impersonation protection, the service bundle is intended to help content creators grow their presence and build communities. This move into paid services follows similar offerings from other social media platforms like Twitter, Snapchat, and Telegram, which have introduced subscription models as new revenue streams.

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What are the risks of impersonation Meta Verified aims to mitigate?

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