What are the key financial incentives provided to new and existing MSMEs under this package?

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Key financial incentives provided to new and existing MSMEs under the Shopee Rai Lokal growth package include commission waivers, platform support fee waivers, and advertising credits.

The RM50 Million Shopee Rai Lokal MSME growth package offers a range of financial incentives aimed at supporting Malaysian micro, small, and medium-sized enterprises (MSMEs). These benefits are designed to reduce the cost of doing business on the platform and enhance sellers' visibility and operational efficiency. The initiative focuses on providing tangible financial relief and tools to help local entrepreneurs thrive in the digital economy.
Commission and Platform Fee Waivers Offer Direct Financial Relief

New sellers on Shopee can benefit from commission fee waivers of up to RM2,000, significantly reducing their initial operating expenses. Furthermore, both new and existing MSMEs are eligible for waivers on the Platform Support Fee. These fee reductions are a direct financial incentive intended to lower the barrier to entry and ongoing costs for local businesses operating on the platform, allowing them to reinvest resources into their growth.
Fulfilled-by-Shopee (FBS) Service Includes Cost-Saving Trials and Support

The package includes a complimentary six-month trial of the Fulfilled-by-Shopee (FBS) service, which encompasses crucial operational support. This trial provides access to warehousing and faster delivery options, streamlining fulfilment processes. Additionally, the FBS trial includes a 30-day return-to-seller fee waiver and free storage support, further reducing operational costs for participating MSMEs. The Guaranteed Day-to-Ship compliance aspect also helps sellers maintain operational standards without incurring additional penalties.
Advertising Credits and Programmes Aim to Boost Sales and Visibility

To aid in market penetration and sales growth, new sellers will receive RM60 Ads credit vouchers, enabling them to increase their store's visibility. For sellers utilising the new GMV Max feature, the Return on Ad Spend (ROAS) Protection Programme offers a safety net, providing free ad credits if the targeted ROAS is not met. This incentivises sellers to invest in advertising by mitigating potential financial losses. New sellers also receive free enrollment into the Shopee Cashback Programme (SCP) for up to 120 days, encouraging customer engagement and repeat purchases.

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What are the key financial incentives provided to new and existing MSMEs under this package?

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