What are the values taught in the new Happy Meal books?

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The new Happy Meal books focus on teaching the values of nutrition.

McDonald's is distributing 20 million books across the US for two weeks as part of a literacy campaign coinciding with National Family Literacy Day. These books include the Happy Meal Books, which contain four original stories designed to impart nutritional values to children. The narratives feature a variety of characters, such as dinosaurs, ants, a dodo bird, and a goat, to engage young readers.
Original Stories Emphasize Nutritional Education

The Happy Meal Books are specifically crafted with four new stories intended to educate children on the importance of nutrition. These stories utilize different characters and scenarios to convey their messages effectively to a young audience.
Campaign Includes Digital and Physical Formats

Alongside the physical Happy Meal Books, McDonald's is also offering access to digital e-books. Children can access these e-books through the McDonald's McPlay app on the Happy Meal App, with the first featured e-book being The World’s Greatest Cities, published by DK Publishing.
Literacy Drive Aims to Distribute Millions of Books

This initiative is a significant literacy drive, aiming to distribute a total of 20 million books to families nationwide. The campaign is set to run for two weeks, beginning November 1, and represents a substantial effort by McDonald's to promote reading.
Second Edition of Books Planned for 2015

Following the initial launch, McDonald's plans to release a second series of Happy Meal books in the US during 2015. This indicates a continued commitment to the literacy program and the distribution of educational content through their Happy Meal offerings.

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What are the values taught in the new Happy Meal books?

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