What education initiative will the World Cup halftime show support?

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The World Cup halftime show will support an education initiative jointly led by Fifa and Global Citizen.

The upcoming World Cup halftime show is set to raise funds for a significant education initiative. This program is a collaborative effort between the international governing body of football, Fifa, and the non-governmental organisation Global Citizen. The initiative aims to address educational needs and opportunities.
Collaboration Between Fifa and Global Citizen

Fifa, the Fédération Internationale de Football Association, and Global Citizen are partnering to spearhead this educational cause. Global Citizen is known for its advocacy and fundraising campaigns focused on various global issues, including education. This collaboration signifies a commitment to leveraging the widespread attention of the World Cup to promote educational development.
Focus on Education

The specific details of the education initiative are still emerging, but its core purpose is to advance educational opportunities. The World Cup halftime show, with its substantial global audience, is being utilized as a platform to draw attention and generate support for this cause. This strategic alignment aims to maximize the impact of the event beyond entertainment.
Halftime Show as a Fundraising Platform

The halftime show itself is billed as the "biggest in the world" and will feature performances from a range of international artists. This includes established stars like Madonna, Justin Bieber, K-pop group BTS, and Shakira, alongside conductor Gustavo Dudamel and a New York chorus, with Coldplay's Chris Martin curating the event. The star-studded lineup is intended to amplify the message and encourage donations and support for the education initiative.

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What education initiative will the World Cup halftime show support?

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