What new parade debuted at Sanrio Puroland for its 35th anniversary?

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Sanrio Puroland Launched "The Quest of Wonders Parade" for its 35th Anniversary

Sanrio Puroland debuted its new main parade, "The Quest of Wonders Parade," on December 7, 2025, to commemorate its 35th anniversary. This immersive spectacle features Hello Kitty on a quest for a mythical book detailing a "treasure that brings eternal happiness," accompanied by popular characters like Cinnamoroll, Pompompurin, and Kuromi. The parade is designed to engage guests through a combination of illumination, music, elaborate floats, costumes, and interactive elements.
A Story of Happiness Seeking

The narrative of "The Quest of Wonders Parade" centres on Hello Kitty discovering a legendary tome that speaks of a "treasure that brings eternal happiness." This discovery ignites an adventure where she is joined by her friends, embarking on a journey to find this elusive treasure. The parade's storyline aims to create a captivating experience for visitors of all ages.
Immersive Spectacle with Guest Interaction

This new parade distinguishes itself through a multi-sensory approach, incorporating sparkling illumination and enchanting music to create a magical atmosphere. The visual elements are further enhanced by splendid floats and meticulously designed costumes. A unique interactive component involves guests holding Wonder Ribbon Lights, which are integrated into the parade's presentation, making them active participants in the celebration.
Celebrating 35 Years of Sanrio Magic

The introduction of "The Quest of Wonders Parade" marks a significant milestone for Sanrio Puroland, celebrating 35 years since its opening. As a fully indoor theme park, Puroland consistently offers entertainment irrespective of external weather conditions, ensuring a pleasant experience for families. This anniversary parade underscores the park's ongoing commitment to providing unique and memorable attractions that embody the charm of Sanrio characters.

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What new parade debuted at Sanrio Puroland for its 35th anniversary?

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