What role will Geely play in securing manufacturing licenses for Proton in China?

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Geely to Facilitate Manufacturing Licenses for Proton in China

Geely, as a strategic partner to Proton Holdings Bhd, will be instrumental in securing the necessary manufacturing licenses and regulatory approvals for their joint venture in China. This responsibility is a key component of Geely's role in establishing Proton's presence in the Chinese market. Geely will also be responsible for identifying a suitable location for the manufacturing facility.
Securing Regulatory Approvals

A core function of Geely within the joint venture framework is to navigate and obtain the manufacturing licenses and regulatory approvals mandated by Chinese regulations. This ensures that the joint venture can legally operate and produce vehicles within China. These approvals are a prerequisite for the establishment of the production facility.
Facilitating Market Entry

The involvement of Geely is designed to streamline Proton's entry into the significant Chinese automotive market. By leveraging Geely's established expertise and relationships within China, Proton's route to market is made more tenable. This strategic partnership aims to overcome potential regulatory hurdles that might otherwise impede foreign automakers.
Joint Venture Establishment

The joint venture, which aims for incorporation within the first half of 2019, will involve equal equity stakes between Proton and Geely. This entity will oversee the assembly of vehicles and the development of a dealer network for marketing Proton cars. The initial vehicle portfolio for the Chinese market will largely be derived from existing Geely platforms.

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What role will Geely play in securing manufacturing licenses for Proton in China?

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