What sourcing strategy does CJ Yummy Noodles use for its prawn broth ingredients?

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CJ Yummy Noodles Sources Prawn Shells from Klang for Broth

CJ Yummy Noodles obtains prawn shells from Klang, which are then fried to create the base for their prawn broth. This method contributes to a richer, more pronounced prawn flavour in their dishes, particularly evident in their Penang Prawn Noodle offering. The broth is noted for being more prawn-forward, highlighting the crustaceans over pork, and is further enhanced by ingredients such as prawns, sliced pork, and homemade fried shallots.
Prawn Shells Utilised for Broth Base

The distinctive flavour profile of CJ Yummy Noodles' prawn broth is achieved through the use of prawn shells sourced from Klang. These shells are a key component in the preparation process, where they are fried to extract their essence. This technique is fundamental to achieving the deep, savoury notes characteristic of their prawn-based dishes.
Penang Prawn Noodle Features Enhanced Prawn Flavour

In their Penang Prawn Noodle, the reliance on prawn shells from Klang is particularly evident. This dish is described as having a broth that is more "prawn forward," indicating a deliberate emphasis on the flavour of the crustaceans. This contrasts with broths that might rely more heavily on pork for their richness, allowing the natural sweetness and depth of the prawns to dominate.
Broth Preparation Involves Frying Prawn Shells

The process of creating the prawn broth at CJ Yummy Noodles involves frying the sourced prawn shells. This culinary technique is a common method in various Asian cuisines for developing a robust seafood flavour base. By frying the shells, the stall aims to maximise the extraction of umami and the inherent sweetness of the prawns.
Broth Ingredients Complement Prawn Essence

Beyond the prawn shells, the broth in dishes like the Penang Prawn Noodle is further enriched with other ingredients. These typically include fresh prawns, sliced pork, and homemade fried shallots, which together build a complex flavour profile. The inclusion of these elements aims to complement, rather than overpower, the primary prawn essence derived from the shells.

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What sourcing strategy does CJ Yummy Noodles use for its prawn broth ingredients?

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