Where is Fun Coffee based and what are its claimed assets?

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Fun Coffee is based in Vietnam and claims substantial assets.

A 49-year-old woman was arrested in Singapore in connection with an investigation into the Fun Coffee investment scheme. Fun Coffee, which is based in Phu Quoc, Vietnam, claimed to possess assets exceeding US$1 billion (S$1.28 billion). The scheme promised high returns and recruitment commissions but prevented participants from withdrawing funds.
Location of Fun Coffee

Fun Coffee operates from Phu Quoc, Vietnam. The company described itself as a "lifestyle brand combining coffee, wellness and digital innovation into a community experience." It entered the Singapore market at some point in 2025.
Claimed Asset Value

The company stated that its assets were valued at over US$1 billion, which is equivalent to S$1.28 billion. Fun Coffee also asserted to have a team comprising more than 5,000 individuals.
Scheme Operations and Arrests

Participants in the Fun Coffee scheme were reportedly required to install an application and transfer Tether (USDT) cryptocurrency into wallet addresses provided via the app. The scheme promised unrealistically high returns and commissions for recruiting new members. Authorities in Hong Kong and Macau arrested eight individuals in the week prior to the Singaporean arrest in connection with the same scheme.
Victim Impact and Warnings

Approximately 200 individuals in Hong Kong and Macau reportedly lost nearly HK$100 million (S$16.3 million) due to the scheme. One victim in Singapore stated she had invested around S$400,000 and had been unable to recover any of her investment. Singapore police have cautioned the public against making further payments or transfers to the scheme, identifying requests for payment via private PayNow QR codes, personal mobile numbers, or overseas accounts as potential red flags.

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Where is Fun Coffee based and what are its claimed assets?

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