Which newsroom staff will Malaysian Press Institute train under Project Berita?

Question

Accepted Answer

Malaysian Press Institute to Train Journalists and Senior Editors Under Project Berita

The Malaysian Press Institute (MPI) will conduct specialised training in artificial intelligence (AI) and newsroom management for journalists and senior editors as part of Google's Project Berita. This initiative is designed to address skills and capacity gaps within the journalism sector as AI adoption increases across media organisations. The training aims to equip these professionals with the necessary understanding and skills to navigate the evolving media landscape.
AI and Newsroom Management Focus

The training provided by the Malaysian Press Institute under Project Berita will specifically target two key groups within newsrooms: journalists and senior editors. The curriculum will focus on specialised areas, including the integration and responsible use of artificial intelligence within journalistic practices, as well as effective newsroom management strategies in an era of rapid digital transformation.
Addressing Skills and Capacity Gaps

Project Berita, a collaboration between Google and Majlis Media Malaysia (MMM), aims to bridge existing skills and capacity gaps in the Malaysian journalism sector. By offering targeted training, the initiative seeks to ensure that media practitioners are well-prepared to leverage new technologies, particularly AI, and to adapt to changing audience behaviours and consumption patterns.
Supporting Digital Transformation

The broader context for this training is the ongoing digital transformation of the media industry. Google's initiatives, including Project Berita and Project Sigma 2.0, are launched with the objective of helping Malaysian news organisations adapt to AI and evolving audience engagement strategies. The government, through the Ministry of Communications, has expressed its commitment to supporting media practitioners in strengthening their understanding of emerging technologies.

Reading history

Hide →

This history is cleared when the page is closed.

Which newsroom staff will Malaysian Press Institute train under Project Berita?

Loading

Was this article helpful?

Helpful

Not helpful

Report an issue

1

0

0

Share with friends