Why does Tiger Sugar use Meiji milk and what is the role of cream mousse?

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Tiger Sugar Utilises Meiji Milk for Creamier Taste and Incorporates Cream Mousse as a Topping

Tiger Sugar opts for Japanese Meiji brand milk due to its distinctively creamier taste profile, a characteristic that enhances the overall flavour of their beverages. Complementing the milk, a dollop of cream mousse is added to each drink before the top is sealed, serving as a rich topping. This combination contributes to the signature taste and texture of Tiger Sugar's popular boba drinks.
Selection of Meiji Milk

The decision to use Meiji milk by Tiger Sugar is primarily driven by its perceived superior creaminess. This choice is not unique to Malaysia, as the same brand is also reportedly used in Singapore. The focus on a creamier milk base is a key element in achieving the desired flavour experience for their signature brown sugar boba drinks, differentiating it from competitors.
Function of Cream Mousse

A dollop of cream mousse is a distinct component added to the drinks prior to sealing the cup. While its precise composition is not detailed, its inclusion suggests a role in enhancing the texture and flavour complexity of the beverage. This topping is applied as a final step in the drink preparation, contributing to the layered sensory experience that customers seek.
Preparation Process and Ingredients

The preparation of a Tiger Sugar drink involves a multi-step process that begins with coating the cup's interior with their specialty brown sugar syrup. Boba pearls, or smaller mini pearls, are then added, followed by cold milk and ice cubes made from filtered water. The integration of Meiji milk and the cream mousse topping are integral parts of this meticulous assembly.
Product Range and Pricing

Tiger Sugar offers four distinct series of drinks, with prices ranging from RM8.90 to RM12.90. The milk drinks series feature options with brown sugar boba or smaller brown sugar pearls. Additionally, a tea latte series is available, which can be ordered with or without cream mousse, and a simpler tea series offers plain black or green tea without milk or boba.

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Why does Tiger Sugar use Meiji milk and what is the role of cream mousse?

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