Why is Kelantan using Dikir Barat to promote MCO?

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Kelantan Deploys Dikir Barat Song to Foster MCO Understanding

The Kelantan Information Department has introduced a Dikir Barat song titled "Duduk Di Rumah" (Stay at Home) to enhance public comprehension of the Movement Control Order (MCO), particularly among its residents. This initiative aims to educate the community about the Covid-19 pandemic through a culturally relevant medium. The song has been broadcast on the department's Facebook page and is being played via mobile vans equipped with speakers across the state, with plans for further dissemination through KELANTANfm.
Dikir Barat Song Introduced for MCO Awareness

To ensure that the public, especially the people of Kelantan, understand the Movement Control Order (MCO), the Kelantan Information Department has produced a Dikir Barat song. This musical approach is intended to convey the importance of adhering to the MCO regulations and understanding the Covid-19 pandemic. The song, "Duduk Di Rumah," was first broadcast on the department's Facebook page two days prior to the report.
Collaboration with Local Artists for Song Creation

The "Duduk Di Rumah" song is performed by two well-known Dikir Barat singers from Kelantan, Fendi Kenali and Raden Mas Uji, who were also instrumental in its creation. The lyrics were developed through a collaborative effort between the Information Department and these artists, ensuring the message resonates with the local culture. This partnership leverages the popularity and influence of these singers within the community.
Wider Dissemination Through Mobile Vans and Radio

In addition to its online broadcast, the Dikir Barat song is being played through speakers mounted on mobile vans that travel throughout Kelantan. This strategy aims to reach a broader audience, including those in more remote areas who may not have consistent access to social media. Furthermore, the song is scheduled to be aired on KELANTANfm, a state radio station, to ensure that all residents have the opportunity to hear and comprehend its message.
Positive Feedback and Educational Objectives

The initiative has garnered positive feedback from the public, including residents in rural areas, highlighting its effectiveness in educating the community about the Covid-19 pandemic. The department is employing this method because they seek to educate the community and have observed a favourable response to this approach. The department also noted a concerning trend of people neglecting social distancing in public markets, indicating a continued need for awareness campaigns.

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Why is Kelantan using Dikir Barat to promote MCO?

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